The official TriWest Healthcare Alliance blog targeting military spouses across 21 western states.
National Doctors' Day takes place every year in March. Shari Lopatin led the content marketing project for TriWest to support this day.
TriWest needed to support Defense Department efforts to educate military families on flu prevention. Shari Lopatin led this content marketing campaign.
BCBSAZ wanted to position itself as the local health insurer of choice. Here is how Shari Lopatin supported that goal as social media manager.